Bens Consumíveis @en
We believe in our nature.
9 was chosen by this famous brand of certified organic bread to reorganize its communication, redesigning its graphic identity and strengthening its connection to nature.
Deepening its original concept and underlining the meaning of the name Pachamama (Mother Earth, Goddess connected to nature) a new positioning was created which unfolded in the visual identity and brand guidelines. This positioning consisted in the construction of a "cult type" idea that in each support explores various types of worship of the natural through our products, their characteristics, and even the way of life of the company leaders.