Consumer Goods

Projects

The flavour of Gerês
Água do Fastio
The flavour of Gerês

Água do Fastio first appeared on the market in 1979, immediately establishing itself as one of the best known mineral waters among consumers due to its exclusive mineral characteristics.

Água do Fastio sprouts from the inside of the original cave of Nossa Senhora do Fastio. Famous for its exclusive superior properties, people have been traveling to the Gerês mountain region to drink this unique water for centuries.

To underscore the intrinsic relationship between the mountains and the water, and that we can taste every part of the Gerês in every drop we drink, we designed the “Pure by Nature” campaign.

Methods used
Design
Activação